{"version":"1.0","provider_name":"insideBIGDATA","provider_url":"https:\/\/insidebigdata.com","author_name":"Contributor","author_url":"https:\/\/insidebigdata.com\/author\/contributor\/","title":"Using Data and AI to Recession-Proof Your Retail Strategy - insideBIGDATA","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"fuYpsXx0Cs\"><a href=\"https:\/\/insidebigdata.com\/2023\/07\/23\/using-data-and-ai-to-recession-proof-your-retail-strategy\/\">Using Data and AI to Recession-Proof Your Retail Strategy<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/insidebigdata.com\/2023\/07\/23\/using-data-and-ai-to-recession-proof-your-retail-strategy\/embed\/#?secret=fuYpsXx0Cs\" width=\"600\" height=\"338\" title=\"&#8220;Using Data and AI to Recession-Proof Your Retail Strategy&#8221; &#8212; insideBIGDATA\" data-secret=\"fuYpsXx0Cs\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/*! This file is auto-generated *\/\n!function(c,d){\"use strict\";var e=!1,o=!1;if(d.querySelector)if(c.addEventListener)e=!0;if(c.wp=c.wp||{},c.wp.receiveEmbedMessage);else if(c.wp.receiveEmbedMessage=function(e){var t=e.data;if(!t);else if(!(t.secret||t.message||t.value));else if(\/[^a-zA-Z0-9]\/.test(t.secret));else{for(var r,s,a,i=d.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),n=d.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),o=new RegExp(\"^https?:$\",\"i\"),l=0;l<n.length;l++)n[l].style.display=\"none\";for(l=0;l<i.length;l++)if(r=i[l],e.source!==r.contentWindow);else{if(r.removeAttribute(\"style\"),\"height\"===t.message){if(1e3<(s=parseInt(t.value,10)))s=1e3;else if(~~s<200)s=200;r.height=s}if(\"link\"===t.message)if(s=d.createElement(\"a\"),a=d.createElement(\"a\"),s.href=r.getAttribute(\"src\"),a.href=t.value,!o.test(a.protocol));else if(a.host===s.host)if(d.activeElement===r)c.top.location.href=t.value}}},e)c.addEventListener(\"message\",c.wp.receiveEmbedMessage,!1),d.addEventListener(\"DOMContentLoaded\",t,!1),c.addEventListener(\"load\",t,!1);function t(){if(o);else{o=!0;for(var e,t,r,s=-1!==navigator.appVersion.indexOf(\"MSIE 10\"),a=!!navigator.userAgent.match(\/Trident.*rv:11\\.\/),i=d.querySelectorAll(\"iframe.wp-embedded-content\"),n=0;n<i.length;n++){if(!(r=(t=i[n]).getAttribute(\"data-secret\")))r=Math.random().toString(36).substr(2,10),t.src+=\"#?secret=\"+r,t.setAttribute(\"data-secret\",r);if(s||a)(e=t.cloneNode(!0)).removeAttribute(\"security\"),t.parentNode.replaceChild(e,t);t.contentWindow.postMessage({message:\"ready\",secret:r},\"*\")}}}}(window,document);\n<\/script>\n","thumbnail_url":"https:\/\/insidebigdata.com\/wp-content\/uploads\/2022\/04\/Data-virtualization_shutterstock_1062915266.jpg","thumbnail_width":300,"thumbnail_height":168,"description":"In this contributed article, Gladys Kong, Chief Operating Officer of Near, discusses how to recession proof retail strategy using data to understand customer behavior and market to them using omni channel marketing. She touches on some real-world examples of well-known retailers using data to accomplish great things, such as how Ikea has used technology to enhance their store experience, how Sephora\u2019s loyalty program is driving ROI, and how Dollar General has launched a thriving new retail chain."}