{"version":"1.0","provider_name":"insideBIGDATA","provider_url":"https:\/\/insidebigdata.com","author_name":"Contributor","author_url":"https:\/\/insidebigdata.com\/author\/contributor\/","title":"Unleashing the Power of AI in Digital Advertising: A Data-Driven and Strategic Revolution - insideBIGDATA","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"99MrjmRpFA\"><a href=\"https:\/\/insidebigdata.com\/2023\/10\/18\/unleashing-the-power-of-ai-in-digital-advertising-a-data-driven-and-strategic-revolution\/\">Unleashing the Power of AI in Digital Advertising: A Data-Driven and Strategic Revolution<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/insidebigdata.com\/2023\/10\/18\/unleashing-the-power-of-ai-in-digital-advertising-a-data-driven-and-strategic-revolution\/embed\/#?secret=99MrjmRpFA\" width=\"600\" height=\"338\" title=\"&#8220;Unleashing the Power of AI in Digital Advertising: A Data-Driven and Strategic Revolution&#8221; &#8212; insideBIGDATA\" data-secret=\"99MrjmRpFA\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/*! This file is auto-generated *\/\n!function(c,d){\"use strict\";var e=!1,o=!1;if(d.querySelector)if(c.addEventListener)e=!0;if(c.wp=c.wp||{},c.wp.receiveEmbedMessage);else if(c.wp.receiveEmbedMessage=function(e){var t=e.data;if(!t);else if(!(t.secret||t.message||t.value));else if(\/[^a-zA-Z0-9]\/.test(t.secret));else{for(var r,s,a,i=d.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),n=d.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),o=new RegExp(\"^https?:$\",\"i\"),l=0;l<n.length;l++)n[l].style.display=\"none\";for(l=0;l<i.length;l++)if(r=i[l],e.source!==r.contentWindow);else{if(r.removeAttribute(\"style\"),\"height\"===t.message){if(1e3<(s=parseInt(t.value,10)))s=1e3;else if(~~s<200)s=200;r.height=s}if(\"link\"===t.message)if(s=d.createElement(\"a\"),a=d.createElement(\"a\"),s.href=r.getAttribute(\"src\"),a.href=t.value,!o.test(a.protocol));else if(a.host===s.host)if(d.activeElement===r)c.top.location.href=t.value}}},e)c.addEventListener(\"message\",c.wp.receiveEmbedMessage,!1),d.addEventListener(\"DOMContentLoaded\",t,!1),c.addEventListener(\"load\",t,!1);function t(){if(o);else{o=!0;for(var e,t,r,s=-1!==navigator.appVersion.indexOf(\"MSIE 10\"),a=!!navigator.userAgent.match(\/Trident.*rv:11\\.\/),i=d.querySelectorAll(\"iframe.wp-embedded-content\"),n=0;n<i.length;n++){if(!(r=(t=i[n]).getAttribute(\"data-secret\")))r=Math.random().toString(36).substr(2,10),t.src+=\"#?secret=\"+r,t.setAttribute(\"data-secret\",r);if(s||a)(e=t.cloneNode(!0)).removeAttribute(\"security\"),t.parentNode.replaceChild(e,t);t.contentWindow.postMessage({message:\"ready\",secret:r},\"*\")}}}}(window,document);\n<\/script>\n","thumbnail_url":"https:\/\/insidebigdata.com\/wp-content\/uploads\/2023\/06\/AI_shutterstock_2287025875_special-1.jpg","thumbnail_width":1100,"thumbnail_height":550,"description":"In this contributed article, Gruia Pitigoi-Aron, Senior Vice President of Product for The Trade Desk, discusses how in today's rapidly evolving digital landscape, the effectiveness of advertising hinges on the ability to deliver relevant and impactful messages to the right audience at the right time. As the world becomes increasingly data-driven, harnessing the power of AI in digital advertising technology (ad tech) has emerged as a game-changer.\u00a0The article focuses on the transformative capabilities of AI in digital advertising and how it\u2019s revolutionizing the industry by enabling a more data-driven and strategic approach to media buying."}